1.   The strategies captured in the Making the Case program are applicable to the residential industry, not just commercial and institutional.
2.   Non-energy benefits are often the driving force behind securing and making energy management projects successful.
3.   The longer the life-cycle of the project, the more important it is to move away from simple payback methodology and toward return on investment.
4.   Simply put, energy efficiency is a good investment.
5.   The Contracting and Trade Ally community can be a driving force in the promotion of energy efficiency activities and outreach.



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