|1.||The strategies captured in the Making the Case program are applicable to the residential industry, not just commercial and institutional.|
|2.||Non-energy benefits are often the driving force behind securing and making energy efficiency projects successful.|
|3.||The longer the life-cycle of the project, the more important it is to move away from simple payback methodology and toward return on investment.|
|4.||Simply put, energy efficiency is a good investment.|
|5.||The Contracting and Trade Ally community can be a driving force in the promotion of energy efficiency activities and outreach.|
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